Are you ready to kickstart your leadership journey in Trade & Brand Marketing?
Join the Early Talent Program of Coca-Cola HBC and take the fast track to become one of our future leaders in Trade & Brand Marketing!
This is not an internship, it's a full-time leadership development program for ambitious young professionals who want to grow into leadership roles in FMCG. Over 12 months you will rotate across key commercial and marketing functions, lead strategic projects and develop the skills needed to shape brands, influence consumers and drive business growth.
Broad commercial exposure
Experience how a leading FMCG business grows brands and drives sales, from consumer insights and portfolio strategy to customer activation and market execution.
Gain hands-on experience across three key areas such as:
Build a well-rounded understanding of how consumer, shopper and customer strategies come together to create business success.
Real responsibility
Lead cross-functional projects, take ownership of business initiatives and contribute to key commercial decisions while developing your leadership capabilities.
Mentoring & coaching
Partner with a senior Commercial or Marketing leader and an experienced career coach to accelerate your development and expand your leadership potential.
Onboarding (1–3 months)
Understand our business model, company strategy and the FMCG landscape.
Functional experience (4–9 months)
Rotate across Trade Marketing, Brand Marketing and Commercial Strategy while contributing to strategic business projects.
Cross-functional experience (10–11 months)
Lead a project involving multiple stakeholders across Sales, Marketing and Supply Chain.
Leadership experience (12–13 months)
Manage a key initiative, mentor junior colleagues or lead a project team while developing essential leadership capabilities.
Who we are looking for
What we offer
What does Trade & Brand Marketing do?
At Coca-Cola HBC, Trade & Brand Marketing sits at the heart of business growth. Our teams build iconic brands, create winning shopper experiences and bring category growth strategies to life across channels. We work closely with Sales, Revenue Growth Management, Insights and Supply Chain teams to understand consumer needs, develop impactful activations and ensure flawless execution in the market. From launching innovations to shaping category strategies, Trade & Brand Marketing plays a key role in delivering sustainable growth and strengthening our market leadership.
Do you have the ambition to lead?
If you are passionate about brands, consumers and commercial excellence, this is your opportunity to build a career at one of the world's leading FMCG companies.
Join Coca-Cola HBC and shape the future of our brands, our business and your career.
